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Tourism Online Academy
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Introduction to Hospitality and Tourism
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Introduction to Hospitality and Tourism

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Format

Online

Schedule

12 hours

Language

Spanish

Duration

4 weeks

Price

€0

Institution

Universidad de Palermo

In Introduction to Hospitality and Tourism, you will master the fundamentals of this dynamic sector. Learn about the profound impact of tourism on the global economy, culture, and environment. Understand new trends, sustainable practices, and digital transformations shaping the industry. With videos, readings, exercises, and tasks, this course is perfect for anyone looking to expand their knowledge or advance their career in the tourism sector. Achieve a score of 60% or higher to earn a certificate.

Important Information:

  • Applications open: Anytime
  • Priority deadline: Anytime

If you would like to enroll multiple users or need more information about this course, please contact us!

toa@ie.edu

What you'll learn

Understand the essential concepts of tourism and hospitality.
Explore tourism as a socioeconomic and service activity.
Learn about new trends: investment, connectivity, and digital transformation.
Analyze the impact of tourism on global warming.
Discover strategies for sustainable tourism and heritage site preservation.

Course content

Module 1
Concepts in Tourism and Hospitality
Explore fundamental tourism and hospitality concepts.
Understand the roles and definitions within the industry.
Learn about the interrelationship between tourism and hospitality.
Module 2
Tourism as a Socioeconomic Phenomenon and Service Activity
Examine tourism’s socioeconomic impact.
Study tourism as a service activity.
Discuss the global economic contributions of tourism.
Module 3
New Modalities in Tourism Activity: Investment, Connectivity, and Digital Transformation in the Sector
Discover emerging trends in tourism investment.
Analyze the importance of connectivity in tourism.
Learn about digital transformation and its impact on tourism.
Module 4
Tourism and Global Warming: Adaptation and Mitigation, Heritage Sites and Sustainable Tourism
Understand tourism’s relationship with global warming.
Explore strategies for adaptation and mitigation.
Study the importance of heritage sites and sustainable tourism.

WHO IS THIS PROGRAM DESIGNED FOR?

This program is perfect for both professionals and individuals eager to grasp the basics and expand their understanding of the tourism phenomenon. Whether advancing in your current role or embarking on a new entrepreneurial venture in the tourism sector, this course equips you with essential management knowledge. Designed for anyone interested in hospitality, travel, and tourism management, this 100% online training includes short videos, readings, exercises, and tasks, ensuring you gain valuable skills to add value to your position or lead your business confidently.

Meet our instructors

VANESA CERDÁN
VANESA CERDÁN

Tourism Professor

Vanesa Cerdán holds a degree in tourism with a focus on hotel management and tourism planning. She has completed various postgraduate programs, including a UNESCO Chair in Cultural Heritage and Sustainable Tourism. For several years, Vanesa taught travel planning and itinerary design through global distribution systems. She also conducts research and cultural planning for the conservation and enhancement of the National Congress Palace.

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